50 ideas that changed someone's life

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50 ideas that changed someone's life by Mind Map: 50 ideas that changed someone's life

1. Inversion

1.1. Avoiding stupidity is easier than trying to be brilliant.

1.1.1. What are you trying to achieve?

1.1.2. What would guarantee that you'll fail to achieve it?

1.1.2.1. This is the inversion

1.1.3. Consider solutions to avoid this failure

1.2. Not "How can I help my company?"

1.2.1. "What's hurting my company the most and how can I avoid it?"

2. Baker's Dozen

2.1. The key to good hospitality is to delight your guests with an unexpected gift

3. The Map is not the Territory

3.1. Reality will never match the elegance of theory

3.1.1. All models have inconsistencies, but some are still useful

3.1.2. Some maps are useful because they're inaccurate

4. Paradox of Abundance

4.1. The average quality of information is getting worse

4.1.1. But the best stuff is getting better

4.1.2. Markets of abundance:

4.1.2.1. Bad for median consumer

4.1.2.2. Good for conscious consumers

5. Resource Curse

5.1. Countries rich in natural resources tend to have less economic growth

6. The Medium is the Message

6.1. We pay too much attention to what's being said

6.1.1. But the medium is more impactful

7. Via Negativa

7.1. When we have a problem, our natural instinct is to add a new habit or purchase a fix

7.1.1. But sometimes you can improve your life by taking things away

8. The Go-for-it Window

8.1. 2007 was the perfect time to launch the iPhone

8.1.1. But Google Glass launched too early

9. Convexity

9.1. If you want to be lucky, look for opportunities with big upsides

9.1.1. And low downsides

10. Circle of Competence

10.1. Definte the limits of your knowledge

10.1.1. Be clear about what you know

10.1.2. And what you don't know

11. Base Rate

11.1. The average outcome for an event over time

11.1.1. If you're starting a business, avoid the restaurant business

11.1.2. Margins are low and competition is high

12. The Invisible Hand

12.1. Markets aggregate knowledge

12.1.1. Prices are a signal wrapped in an incentive

13. Penny Problem Gap

13.1. Economists assume demand is linear

13.1.1. But people's behavior totally changes once an action costs money

14. The Paradox of Consensus

14.1. Too much agreement can imply a systematic error in the process

15. Personal Monopoly

15.1. Corporations reward conformity, but the Internet rewards people who are unique

15.1.1. Find your own style, then run with it

15.1.2. Create intellectual real estate for yourself

16. The Copernican Principle

16.1. The more we learn about astronomy, the less it seems that earth is special

17. Creativity Begins at the Edge

17.1. Change starts away from the spotlight

17.1.1. Then it moves towards the cneter

18. Availability Cascade

18.1. A self-reinforcing cycle that creates collective beliefs

18.1.1. Lots of people to adopt it not because it's true

18.1.2. But because it's popular

19. Horseshoe Theory

19.1. Extreme opposites tend to look the same

20. Legibility

20.1. We are blind to what we cannot measure

20.1.1. Not everything that counts can be measured

20.1.2. Not everything that can be measured counts

20.1.3. But people manage what they can measure

20.1.3.1. So society repeats the same mistakes

21. Robustness Principle

21.1. Be conservative in what you do

21.1.1. Be liberal in what you accept from others

22. Hormesis

22.1. A low dose of something can have the opposite effect of a high dose

22.1.1. A little bit of stress wakes you up, but a lot of stress is bad for you

23. Hickam's Dictum

23.1. In a complex system, problems usually have more than one cause

24. Occam's Razor

24.1. Trust the lowest complexity answer

25. Emergence

25.1. When things interact, they often birth new, unpredictable forms

25.1.1. The sum total of a system is more than its component parts

26. Paradox of Specificity

26.1. Focus isn't as constraining as it seems

26.1.1. Narrowing your aperture can expand your horizons

27. Second Law of Thermodynamics

27.1. The world tends towards disorder

28. Parkinson's Law

28.1. Work expands to fill the time available

28.1.1. People don't want to look like they're lazy

28.1.2. So they find extra tasks to tackle, even if they're trivial

28.1.3. If you have six months to complete a project, it'll take six months

28.1.3.1. Set deadlines accordingly

29. Hock Principle

29.1. Simple, clear purpose and principles give rise to complex and intelligent behavior

29.1.1. Complex rules and regulations give rise to simple and stupid behavior

30. Gall's Law

30.1. A complex system that works is invariably found to have evolved from a simple system that worked

30.1.1. A complex system designed from scratch never works

30.1.2. It cannot be patched up to make it work

30.1.3. You have to start over with a working simple system

31. Goodhart's Law

31.1. When a measure becomes a target, it ceases to be a good measure

32. Table Selection

32.1. You shouldn't compete against the best people

32.1.1. If you want to win, pick an easy table and nail your execution

33. Bike-Shed Effect

33.1. A group of people working on a project will fight over the most trivial ideas

33.1.1. They'll ignore what's complicated

34. Planck's Principle

34.1. Science doesn't progress because people change their views

34.1.1. As old generations pass away, new ideas are accepted

35. Overton Window

35.1. You can control thought without limiting speech

35.1.1. Define limits of acceptable thought

35.1.2. Allow lively debate within these barriers

36. Opportunity Cost

36.1. By reading this, you're choosing not to read something else

36.1.1. Doing one thing requires giving up another

37. Russell Conjugation

37.1. Journalists often change the meaning of a sentence by replacing one word with a synonym

37.1.1. Estate tax vs death tax

38. Law of Shitty Click-Through Rates

38.1. Most marketing strategies have a short window of success

38.1.1. Banner ads

38.1.2. Newsletters

39. The Wisdom of Paradox

39.1. Logic is the key to scientific truths

39.1.1. But paradoxes are the key to psychological truths

39.1.2. When you find two opposites that are both true, start exploring

40. Look for Things that Don't Make Sense

40.1. When it's confusing, your model of the world is wrong

40.1.1. Big opportunities won't make sense until it's too late to profit from them

41. Demand Curves Slope Down

41.1. The harder something is to do, the fewer people will do it

42. The Never-Ending Now

42.1. The structure of the Internet and social media pulls people away from age-old wisdom

42.1.1. We live in an endless cycle of ephemeral content consumption

43. Secrets are Hidden in Plain Sight

43.1. The best ideas can come from things that are so well-known that they aren't well-seen

44. Competition is for Losers

44.1. Avoid competition

44.1.1. Stop copying what everybody else is doing

44.1.2. If you work at a for-profit company, work on problems that would not otherwise be solved

45. Talent vs Genius

45.1. Society is good at training talent

45.1.1. But terrible at cultivating genius

45.2. Talented people are good at hitting targets

45.2.1. Geniuses find targets others can't see

46. Mimetic Theory of Conflict

46.1. People who are similar are more likely to fight than people who are different

46.1.1. Civil Wars and family feuds create the worst conflicts

47. Mimetic Theory of Desire

47.1. Humans are like sheep

47.1.1. We don't know what we want, so we imitate each other

48. Faustian Bargain

48.1. A man once sold his soul to a demon in exchange for knowledge

48.1.1. At first it seemed like a smart trade

48.1.2. But the man lost in the long run

48.1.3. What the man lost was more valuable than what he earned

49. Preference Falsification

49.1. People lie about their true opinions and conform to socially acceptable preferences instead

50. Theory of Constraints

50.1. A system is only as strong as its weakest point

50.1.1. Focus on the bottleneck

51. Doublespeak

51.1. People often say the opposite of what they mean, esp in political language