Marketing Persona

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Marketing Persona von Mind Map: Marketing Persona

1. Name

2. Demographics

2.1. Age

2.2. Gender

2.3. Education

2.4. Job Title

2.5. Salary

2.6. Location

2.7. Family

2.8. Interests

3. Goals

3.1. Goal

3.2. Goal

4. Challenges

4.1. Challenge

4.2. Challenge

5. Values

6. Fears

7. Worldview

7.1. Personality

7.2. Motivation for Online Activity

8. Awareness

9. Sources