KPMG Enterprise

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KPMG Enterprise da Mind Map: KPMG Enterprise

1. Homepage

1.1. Proposition/strapline

1.2. Featured content

1.3. Featured events

1.4. Testimonials

1.5. In your region content (IP lookup)

2. About

2.1. Why do we exist?

2.2. Who are we for? (turnover/job roles)

2.3. What's in it for the user? (services/sectors)

2.4. Where do we operate?

2.5. Who do we work with?

2.6. What do our clients say about us?

3. Content

3.1. Thought leadership

3.2. Barometer research

3.3. Tools

3.4. Video

3.5. KPMG stable content/links

3.6. Related events

4. Events

4.1. National

4.1.1. Details (date/time/place/speaker/theme/teaser video)

4.1.1.1. Sign up

4.1.1.1.1. Remember me/auto fill

4.2. Featured local (TBC)

4.3. About events

4.3.1. Events testimonials

4.4. Past

4.4.1. Highlights video content

5. Footer

5.1. Newsletter sign up

5.2. Contact CTA

6. User

6.1. Cookie personalisation based on behaviour/location

6.2. Liked/favourited content?

7. Admin

7.1. csv download of event sign ups

7.2. Feature content on homepage

7.3. Promoted content by theme/type

7.4. Analytics to measure popular content

8. Contact

9. Blog

9.1. Featured/promoted content

9.1.1. Content themes

9.1.1.1. Brexit

9.1.1.2. Funding

9.1.1.3. Growth

9.1.1.4. HMRC

9.1.1.5. Innovation

9.1.1.6. Legal

9.1.1.6.1. CTA - call/social/sign up/Enterprise services around the topic

9.1.1.7. People

9.1.1.7.1. No comments

9.1.1.8. Regulation

9.1.1.9. Risk

9.1.1.10. Succession

9.1.1.11. Supply Chain

9.2. Content search

10. Functionality

11. Calls to Action